Veronica approached me about branding her new blog where she reviews and recommends TV shows and podcasts. She wanted to grow her following and knew having branding elements like a logo, Instagram Story Highlight tiles, and a website would help create a professional look. After researching her market, we came up with a fun logo that’s clean and reads quickly.
Blogs on blogs on blogs on blogs. Content Junkie needed a website where lots of recommendations could be showcased. After we streamlined what content was going to be reviewed, we created line icons to drive traffic to each category of reviews.
My Favorite Murder was coming to Austin and Veronica saw this as a prime marketing opportunity to get the word out about her blog. We whipped some biz cards for her to pass out to advertise her website and social media profiles.
Instagram Story Highlight Tiles
If you really want to put your brand in front of your followers, Instagram Stories is one of the most effective ways to do that. Creating tiles for your profile provides a cohesive look and reiterates brand imagery.