Digital Marketing Game Plan

If you think people were on their phones a lot before Coronavirus, you can only imagine how much more they're on them now. Yes, we're slowly creeping out of quarantine (I think), and businesses are cautiously re-opening their doors; however, people are still hunkering down and spending hours and hours indoors behind their screens. If you're a small business owner that's looking for ways to market your company, now's the time to get a digital marketing game plan in motion. If you don't have a website or active social media content, you could be missing out on a very affordable way to reach potential customers. A business that’s not online, is a business that’s not being seen. By having a strong online presence, in theory, will help you gain customers, but more importantly, this is your opportunity to find your biggest fan. What is digital marketing? Digital marketing simply means advertising your products/services online.

Here are some helpful ways to make sure you're covering all your primary digital marketing bases. Do you utilize the following?

Digital Marketing Checklist

• Social Media

• Paid Targeted Ads

• eNewsletters with MailChimp

• Website

• SEO

• Blogs

• YouTube

Of all the ways you can market your business, social media is the perfect place to start. If you're looking to capture the attention of new followers and grow your online presence, there's no better time than right now, especially with the holidays around the corner. Yup, they're six months away, and before you know it, the shopping season will be in full force. Start establishing your brand's voice now and increase holiday sales with an affordable social media package from Flight Path, or target their email inbox with a beautifully designed, custom eNewsletter about your products and services. Contact me today to get started on your social media and other digital marketing needs.